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Marketing Solutions

Articles about 123COMPARE.ME’s marketing solutions for hotels, including conversion tools, messaging campaigns, direct channel uplift strategies, and guest communication features.

turista recibiendoselas una alerta de precio para hotel

Price alerts: an effective way to keep guests informed and boost bookings

By World Parity Research GroupMarketing Solutions

The abandonment rate during the booking process is a major obstacle to direct hotel sales. When a guest doesn’t complete...

April 8, 2025

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Top Offenders of 2024

By World Parity Research GroupDistribution & OTAs, Marketing Solutions, Price Integrity, World Parity Monitor

WORLD PARITY MONITOR | DECEMBER WAVE 2024 The key points of December Wave's Infographics: Goseek and Vio achieved the highest 'Lose' rates, sharing...

January 23, 2025

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Price Comparator on the Hotel Website VS Metasearch Engines

By World Parity Research GroupMarketing Solutions

What are price comparison tools? Hotel price comparison tools compare the rates of accommodations in different online channels. They essentially...

December 18, 2023

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Can the Personalization of User Communication Be Automated?

By World Parity Research GroupMarketing Solutions

Can we personalize communication with guests on our website? The answer is yes. There are currently a variety of personalization...

December 11, 2023

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