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Ensure your direct channel is always the best option

We power your direct channel with revenue and marketing solutions.

Increase hotel Direct Booking. Try customized campaigns that maximize your revenue.
Over 4,400 hotels worldwide trust us
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Monthly price comparisons
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Monthly impact on bookings
0.00M €
Monthly savings on OTA commissions
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Hotels

Control your pricing strategy

The disparity directly affects the competitiveness of your direct channel. Detect and correct them automatically with our revenue solutions.

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  • Magic Parity Tool: See which brokers are undercutting your price. Learn more
  • Find & Book: Verify the source of every price disparity. Learn more
  • Price Match: Match the price in real time to win the booking. Learn more

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Convert the demand you already pay for

Attracting demand is expensive. Losing it after paying for it is worse. Our conversion solutions make sure every euro of media lands on a channel that is competitive, correctly priced and ready to close the booking.

CAMPAIGNS
Trigger the right message at the right moment
Key features:
Live in under 3 minutes
Segment by dates & behavior
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CONTENT AUDIT
Become the source AI trusts
Key features:
LLM-scored vs. OTA listings
10× more efficient than manual
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RATE ACCURACY
Match the price Google shows to the price guests find
Key features:
Continuous feed vs. site check
0 Google ranking penalties
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PARITY SHIELD
Stop paying for auctions you can't win
Key features:
Auto-cancels losing bids
15–30% ad spend savings
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Give guests every reason to book direct

Guests book where they feel safe. Our trust solutions remove doubt at each step of the booking, and bring back the travellers who leave before finishing it.

  • Rate Comparison: Show guests booking direct is smarter. Learn more
  • Recovery: Turn abandoned bookings into confirmed ones. Learn more
  • Reputation: Let reviews drive direct bookings. Learn more
  • Insurance: Remove the fear that sends guests to OTAs. Learn more

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Who is it for?

Hotel groups, individual hotels, and booking engines.

  • Independent Hotels: easy-to-implement solutions with no need for technical support.
  • Hotel Groups: scalable tools that adapt to the needs of multiple properties.
  • Booking Engines: simple integration via script to offer added value to your clients.

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We are more than just hotel software

World Parity Monitor (WPM)

WPM is a unique BI solution that analyzes OTA pricing strategies through continuous monitoring of Google Metasearch.

The regular reports from WPM offer an in-depth analysis of price parity trends across 3, 4, and 5-star hotels in the world’s top 60 tourist destinations.

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A team of price parity experts

Over 20 years of experience are behind us

  • We have developed and implemented strategies for over 100 properties worldwide.
  • We optimize your strategy to meet the unique needs of your property or hotel group.
  • We boost your conversion rate and drive more direct bookings.

Ask an Expert

What are our customers saying?

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Since we have been working with 123COMPARE.ME the conversion rate of our customers has increased exponentially. As a result, direct bookings, the hotel's revenue and margins have seen substantial growth.

Pep DíazCTO & Co-Founder, Clicktotravel
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The 123COMPARE.ME software has seamlessly integrated with our booking engine, making the implementation process very simple through a script. We look forward to our partnership growing day by day.

Vedat KarakoçCo-founder, Reseliva
“

123COMPARE.ME is always open to our suggestions. They adapt to our needs quickly and efficiently. We have been working with their tool for a long time, and our level of satisfaction is very high.

Enrico LeriBusiness Development Director, 5STELLE

All our Insights

Revenue Management Solutions
February 24, 2026

Palladium Hotel Group Enhances Disparity Management with 123Compare.me’s Find & Book After Months of Close Collaboration

At the beginning of 2025, Palladium Hotel Group implemented Find & Book, a tool developed by 123Compare.me to detect active…
Luisa Fanjul
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World Parity Monitor Insights
December 15, 2025

Monthly Insight — November 2025

Home > Blog > World Parity Monitor Insights > Monthly Insight — November 2025 Executive Snapshot November shows a slight…
123Compare.me
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World Parity Monitor Insights
November 24, 2025

A New Way to Visualize Price Integrity Trends in Hospitality: World Parity Monitor MonthlyWPM Monthly Insight — October 2025

Home > Blog > World Parity Monitor Insights > A New Way to Visualize Price Integrity Trends in Hospitality: World…
123Compare.me
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123COMPARE.ME in the News

SmartTravel News · 2025

La tecnología, no la ley, impulsa el cambio en la distribución hotelera

Read more →
The Hotel Magazine · 2025

AI reshapes hotel distribution: 4th HPI Series wraps in New York

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PhocusWire · 2025

Hotels and Booking.com increasingly go their separate ways

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Our Solutions

Who we serve

WPM

Should you have any inquiries or require further assistance, please do not hesitate to reach out to us via email at hello@123compare.me

Or contact us directly at +34 935 388 662

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