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Predictive Personalization

Can personalization be automated?

Is automated predictive personalization working? Professional Expertise & Algorithms VS Predictive-Personalization Personalizing content (aka Targeted Messages or SMASH) is a way to improve the customer website experience and make it more relevant and, therefore, convincing. There are different approaches to personalization tools on the market. Conversion Optimization Techniques

Conversion optimization techniques uses Conversion Optimization Techniques. What hotels can learn from it? This is the last post in this series - let’s summarize what we saw and what will be the main takeaway from the analysis of conversion optimization techniques Previous posts about tricks use